Build Your Personal Brand: Stand Out, Get Noticed, and Elevate Your Career!
Your brand is more than just a resume—it’s how you present yourself to the world. This five-module course is designed to help you define, refine, and showcase your unique professional identity.
Whether you're a job seeker, entrepreneur, or industry professional, this course will give you the tools to create a strong and authentic personal brand that opens doors to new opportunities.
A key part of personal branding is how you communicate your value.
You’ll learn how to align your brand with your career goals, leverage social media and professional networks to increase visibility, and develop a consistent online and offline presence that reflects your expertise and values.
Your brand is your reputation—make it work for you!
Professor & Director
Graduate Journalism MS Program at the University of Southern California
Lisa Pecot-Hébert, PhD, has been teaching at the college level for 20 years.
She teaches a variety of print, broadcast and multimedia undergraduate and graduate courses and serves as the director of graduate journalism at USC Annenberg.
Pecot-Hébert also serves as the advisor for the USC National Association of Black Journalists (NABJ) Chapter.
Course Overview
Our goals in this session are to:
- How to define your brand so that you are unique and memorable.
- Define your unique selling proposition
- Ensure that your online presence and in-person brand complement one another
- And finally, learn how to position yourself on social media so you don't sabotage your future career.
Hear from Our Learners: Real Testimonials on How This Course Made an Impact!
"I am excited to put into practice the personal branding tips and the amazing attitudes."
"The most important lecture that stuck to me the most, was “Personal Branding” I know this lecture will take me places in my professional career."
"I learned a lot about soft skills from Third Space Thinking. I learned about personal branding and personal stories."